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AARP, critic of scams aimed at seniors, draws flak for own membership marketing

In its newsletters and magazines, in congressional testimony and on its website, AARP warns seniors about deceptive direct mail and other dubious marketing come-ons as part of its mission to protect members from financial abuses. But the huge advocacy group’s own aggressive efforts to coax seniors to join or renew their memberships also have drawn a burst of criticism.

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